How to Enjoy “Antenna Shop” | Guidable - Your Guide to a Sustainable, Wellbeing-centred Life in Japan

How to Enjoy “Antenna Shop”

By Guidable Writers Jul 27, 2016

[Get Local Specialties of Other Town]

There are bunch of each prefecture’s local specialties shops which is called “antenna shop” nationwide. Especially most of them are located in Ginza/Yurakucho, Tokyo, and people are enjoying antenna shop hopping there. They have local specialties, restaurants which serves local food, and These shops also have several events or stamp rally with other shops, and transmit what’s going on there. You can stop by them instead of visiting there or to enjoy your local food if you are from these prefectures.


スクリーンショット 2016-07-27 16.30.45(Reference: Washita Shop)


[Join Local Event at the Shop]

Some antenna shops which have professional baseball or soccer clubs in the prefectures occasionally have public viewing at their event space. Or athletes or celebrities who are associated with these prefectures visit there and talk events are held. They might show how they love their or their family’s hometown and tell you their memories. These events are usually open to public, however, sometimes audiences are admitted after making an application. If you are interested in the events and want to join, you may ask them or visit their website.


スクリーンショット 2016-07-27 16.30.53(Reference: TAU Hiroshima)


[A New Way of Donation]

Unfortunately, disasters hit some parts in our country almost every year. People tend to think about donation or go to the stricken area to work as volunteers for victims when a disaster is occurred. However, it is kind of assistance to affected area that you buy something at antenna shops because most of their products are locally grown and carried from these prefectures. Of course donation is occasionally accepted there. These shops have been paid attention to as the way of donation since 2014 Hiroshima landslides. You should remember that shopping at antenna shop is the one of way to help people in affected areas.


スクリーンショット 2016-07-27 16.30.59(Reference: Jiji Press)

[You’re Local, Stay Local, Buy Local]

If you have moved to other part in Japan and found antenna shop which from you used to live, you might miss there and want to buy something. Antenna shops’ mission is also to remember place they used to live. Even though Japan is not so big country, traditional food has different taste and culture depend on part. Some of them might miss their local taste though they left their hometown for many years and get used to the place they live lately. In other words, it is the best way to stay local for them. These shops also promote moving there from other parts to get more residents and revitalize the company. If you are thinking about moving to other part, you may try their local food before you move there too. In Ginza and Yurakucho, antenna shops which are gathering there issue shopping map for visitors. You must enjoy several prefectures’ characteristic taste if you will visit these places or not.


スクリーンショット 2016-07-27 16.31.07(Reference: Setouchi Finder)